Sponsors

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SPONSORS

Study For 1-150 Employees

Transforming businesses through culture

1.000 €

A comprehensive report profiling a sample of YOUR employees and the underlying company culture, undelying afflictions + basic strategies.

Study For 151-450 Employees

Transforming businesses through culture

2.000 €

Our contribution to you:

A comprehensive report profiling a representative sample of your employees and the underlying company culture, underlying afflictions + cross analysis + basic strategies.

A comprehensive preliminary report including data from the overall studycomparing companies, sectors and countries that will be used as a basis for the book.

Study For 451-750 Employees

Transforming businesses through culture

3.000 €

Our contribution to you:

A comprehensive report profiling a representative  sample of your employees and the underlying company culture, underlying afflictions + cross analysis + country and other demographic comparisons +basic strategies.

A comprehensive preliminary report including data from the overall studycomparing companies, sectors and countries that will be used as a basis for the book. 

Individual Donations
 
 
 
Any amount is highly appreciated!

You can make your donations here. Any amount is highly appreciated!!! Through your generosity, you will be contributing towards a study that will help hundreds of companies and thousands of employees become better and happier through a culture change process.

The real company culture surfaces through people’s behaviours

“Tweak processes and behaviours to develop a culture that is 65% task oriented and 35% relationship oriented in order to become economically stable, grow sustainably and have committed , high performance teams”.  Every culture has specific afflictions. Understanding  your organizational cultural afflictions will help you design a better change strategy.

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Background

The barriers that companies encounter to overcome their “stretching point” or keeping afloat after a crisis is their organizational culture and the impact this has on the relationship they have established with their stakeholders.

Studies show that in order to achieve sustainable growth, adequate productivity and aligned, ambitious, flexible and adaptable teams, culture must maintain a balance of 65% task orientation and 35% relationship orientation. Different local cultures will hence face different challenges to attain this balance.

Often times, company dynamics throw this balance out of kilter. To achieve this balance, it is necessary to align internal processes and procedures with the necessary behaviours and dynamics bearing in mind both, company values and the local culture. An adequate culture change management process creates the vital energy within the company necessary for teams to be naturally flexible and fully committed to the brand and the project. Finding employee resistance points helps the company better understand the gap between the aspired culture and the actual one.  The ROI is 25%.

 A brilliant strategy in an inadequate culture can be more of a hinderance than having no strategy at all!

We are often unaware of how our cultural background  & dynamics influence the decisions we make. When faced with important decisions our “survival mode” kicks in and our natural behaviours are triggered – frequently against opting for the best strategy.

The real company culture surfaces through people’s behaviours.

Is there a difference between the culture you aspire to have and the real culture ?

 

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The project

A research based book that will be published both in English and Spanish providing applicable tips for companies to turn around through tweaking their culture and create non-stop learning environments in order to maintain economic stability, sustainable growth and happy, committed high performing teams.

Task oriented cultures face different challenges to relationship oriented cultures. Culture specific strategies will be provided. The strategies provided will also enable companies working world wide understand how their culture is different, what can be done and how to better negotiate with internally and with the host.

 

Did you know?

 

Relationship oriented cultures tend to be  more complying ,  which has an impact on results when discussing difficult or complex decisions. Behaviours which may prove to be positive for companies may be avoided because of cultural beliefs. Eg, being transparent in many cultures is considered conflictive and therefore, avoided. How then can transparency be prompted with positive results?

Understanding behavioural patterns is key in your success.

 

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The study

A research based book that will be published both in English and Spanish providing applicable tips for companies to turn around through tweaking their culture and creating non-stop learning environments in order to maintain economic stability, sustainable growth and happy, committed high performing teams.

Task oriented cultures face different challenges to relationship oriented cultures. The research will focus on measuring employees reactiveness. Reactivity shows the degree of resistance a person shows towards certain activities and demands. Understanding said resistance points enables  companies to make adjustments and create a solid working culture that is inspiring and reduces the gap between the aspired company culture and the actual one. Culture specific strategies will be provided.

Initially 15-20 companies from the USA, UK, LATAM and Spain will be studied. Over 1000 employees will be surveyed to profile them and undertand where their  perceived aggergate strengths and weakneses lie. The study will focus on the three main reactivity and  resistance points that impact:

Decision making

Internal “buy in”

Work dynamics

Effective negotiations

Brand image

Characteristics that will be measured

Communication flow between layers

Authenticity and self responsibility

Uncertainty management

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EXAMPLE

 

Managing Uncertainty

Different cultures react differently to uncertainty. How uncertainty is dealt with impacts on proposed strategies, timing,  innovation, flexibility, proactivity, negotiations and also on the levels of anxiety generated within teams.

Countries on the left control uncertainty through creating processes, countries on the right tend to have strategis mindsets.

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benefits of sponsoring

REWARDS FOR SPONSORING INCLUDE

  • A comprehensive report profiling a sample of YOUR employees and the underlying company culture+ cross analysis+ country and demographic comparison + basic strategies.
  • A comprehensive preliminary report including data from the overall study comparing companies, sectors and countries that will be used as a basis for the book.
  • Your company name will appear in all our marketing efforts and in the book that will be published. (Findings and data of your company surveys will be treated as a whole and will remain anonymous in all publications).

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time frame

Please make this project possible through your sponsorship and donations!